Selling Real Estate

3 Reasons to Spring into Action and List Your House Now

Spring Home Sales

If you have been considering selling your home in the near future, there are many benefits to acting now to list this spring.  Discover 3 reasons here.

1.  Great Marketing Photos Sell Homes

Marketing Photos Sell HomesRemember that old adage that a picture is worth a thousand words?  Home shoppers make initial decisions on whether to schedule an appointment to see a home based largely on the visual presentation of the home in marketing photos and video.

Undoubtedly, homes show better in the warmer months.  Trees and grass are a vibrant green, flowers splash the landscape with color and blue skies are more frequent. Additionally, outdoor living spaces are more easily highlighted in the professional photography.

2.  Timing Your Listing to Get the Most Potential Buyers

Downtown AshevilleBy early March, home shoppers with families are starting to think ahead to being settled before the fall school season begins, and they know that the lengthy process requires getting a jump start on the process.  Inevitably, with the warm weather, they begin to emerge onto the home hunting scene.  The season has a back end time limit as well.  When the holiday season begins in November, buyers tend to turn their attention away from house hunting to the hustle and bustle of the holiday season.

Another reason to consider putting your home on the market in the spring is to take advantage of the busy tourist season.  People often take vacations in the warmer months and may travel to your location.  Tourists frequently fall in love with their vacation destination and may reach out to real estate agents to begin the home search process while in town.

3.  Get a Higher Selling Price

InvestmentBecause the real estate world is very seasonal in terms of when people are out searching for properties, homes that sell in the warm weather months often fetch higher prices than homes that sell in the cooler months.  This may seem counter-intuitive, since more homes hit the market in warmer months and there should be more supply. However, with the influx of buyers in spring and summer, the supply of homes on the market actually gets tighter, driving prices up.

Who doesn’t love the prospect of getting more return on investment for their home?  So, don't wait to list, contact us today!

For more information on selling or buying real estate in Asheville, please contact Mike Figura at  or call him anytime at (828) 337-8190.

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5 Advantages to Using a Boutique Real Estate Firm in Asheville

Boutique Asheville

Boutique real estate firms are analogous to a boutique clothing store: you get localized knowledge, great customer service, the teamwork of the whole organization, commitment to community and quality over quantity.  Think Minx Boutique in downtown Asheville versus a department store in the mall.  The experience is unparalleled!

Here we highlight how working with a boutique real estate firm such as Mosaic Realty makes for an efficient and pleasant real estate experience.

Localized Knowledge

AshevilleWhen you decide to buy or sell in a certain area, choosing a real estate firm that specializes in the area in which you are interested is of utmost importance.  Rather than work with a behemoth company that spreads it's agency over a multi-county area, choose a firm with specialized knowledge of the market and neighborhoods in which you are interested.  

Incredible Customer Service

When you walk into a department store, there is not a design specialist there to help you hand-select items that are a great fit for you.  In a boutique company however, the customer service is accessible, tailored, and responsive.  

From the moment that a client calls a boutique real estate firm, the staff and agents are listening to his or her needs.  The result of this listening is to pair you with an agent that will be the best fit for your real estate goals.  But it does not stop there.  From listing your home or touring neighborhoods all the way to the close of the deal, your agent and the staff will keep you top of mind.

Quality Over Quantity

Real EstateBoutique real estate agencies tend to select already successful agents rather than entry level brokers since they have a limited number of openings.  Their level of expertise, efficiency and professionalism is of the highest quality.  The measure of success that many boutique firms is looking for is productive, professional agents and happy customers as opposed to size of the firm.

The Teamwork of the Whole Office

In a large real estate company, there are many automated processes where you get put in the pipeline and passed through many hands. By contrast, your agent at a boutique real estate firm will be there to walk with you every step of the way.  The synergy and collaboration of the small but tightly knit team means that each listed property is given a team approach.

Commitment to Community

Asheville BoutiqueYour community is also the community of the boutique firm.  The agents and business owners live and work in this area, and their business only does well if the health of the community is strong.  They will be committed to fostering a community that is economically vital, welcoming and socially sound.   This often results in strong volunteer and donation programs within these boutique firms.  Supporting a business that gives back is always satisfactory!

For information on how we can help you with real estate in Asheville, please contact Mike Figura at  or call him anytime at (828) 337-8190.

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Preparing to Sell Your Home: A Timeline Made Simple


Making a decision to list your home is a big one.  Likely, your house is your largest asset and chock full of memories and life.  Give yourself adequate time to prepare, and keep your patience and sense of humor on hand.  Follow this two month timeline to prepare yourself and your home for the big move!

Two Months Before Listing Your Home for Sale:

Painting Interior

  • Survey the condition of your property as a potential buyer would. Notice things that may look poorly maintained or in need of repair and make a list.
  • Begin tackling that list of small repairs such as leaky faucets, drywall that needs patching, and gutters that may need repairing.
  • Consider some small aesthetic upgrades that need doing anyway, are neutral in style, and can provide a good return on investment.
  • If you like to DIY, begin knocking these things off the list or line up hired help for these aesthetic items such as freshening up the paint with neutral colors and updating plumbing or lighting fixtures.

One Month Before Listing:


  • Contact a real estate professional with a proven track record and excellent communication skills.
  • Your agent will give you advice on staging your property for sale, much of which will involve decluttering (see below for staging details).
  • Look at your agent’s comparative market analysis to decide together on a listing price.
  • Begin pulling together any appliance manuals or service records that your future buyer may appreciate as a demonstration of good home maintenance.

Three Weeks Before Listing:

Storage Unit

  • Combine your real estate agent’s advice about staging and decluttering your home with your own need to pack up in preparation for the move by starting to collect boxes or storage bins, label them, and place unnecessary items in them for storage
  • Evaluate each item that you have and decide if you will use it in the future. If you will not, fill boxes to go to charities such as Salvation Army and Goodwill.
  • If you do not have a garage or storage shed in which to store these personal items, rent a storage unit.

    Photo â€‹Courtesy of Cable Storage Fife

Two Weeks Before Listing:


  • Continue the process of decluttering, packing and storing your items. You want your home to resemble a vacation rental when you are finished, with personal photos removed from the walls and surfaces cleared.
  • Begin the process of performing or scheduling some deep cleaning items such as getting the windows washed, cobwebs out of corners, and ceiling fans dusted off.
  • Although it is a lower priority than living spaces, do not forget to clean storage areas such as garages and sheds. It is understandable if you have boxed items stored in there, but it should still be clean.

One Week Before Listing:


  • Focus on your curb appeal by bringing in new mulch for garden beds, cleaning up decks and porches and making sure the lawn is mowed.
  • If you have time, plant some flowers to bring some color to your landscape.
  • Continue to clean and declutter.
  • Contact your real estate agent about scheduling photos and marketing notes.
  • Maintain cleaning and decluttering practices throughout the time your home is listed -- you are almost there!

For more information on selling your house or real estate in Asheville, please contact Mike Figura at  or call him anytime at (828) 337-8190.

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Thirty Tips for Staging Your Home for Sale

Planning on selling your home soon?  Staging a home is the preparation of your home prior to selling so that it will be appealing to buyers.  There are a number of things that you can do on a shoestring budget that will greatly improve the presentation of your house to potential buyers.  Accomplishing these tasks will leave you with a great start to packing, a clutter-free abode in anticipation of the move, and a significant return on your investment of time and elbow grease.  Here are 30 tips for staging your home.


Kitchen Home Staging Tips

Kitchen Flowers Staging1. For open shelving and glass shelves, display only a minimal amount of dishware.

2.  Take the time to clean out your pantry. Home buyers will look in there. It is probably a long-overdue chore anyway and will look much neater without old bags of flour.  Food storage containers, neatly stacked, can tidy up the appearance of the pantry.

3.  Make the counters as clutter-free as possible.  If you do not use the espresso maker and coffee grinder daily, go ahead and pack it away in a lower cabinet or storage box.

 4.  Wipe out the inside and outside of appliances.  Appliances are a major selling point and buyers are likely to peek inside of them to check out the condition.

5.  Place a bouquet of flowers on the counter or any dining surface.  Choose ones that do not have too strong of a smell and that add bright color to the room.

Living Room Home Staging Ideas

Living Room Staging6.  Make sure that window treatments are arranged to allow the most possible daylighting in.

7.  Remove personal photos so that a potential buyer can envision him or herself in this home rather than your family.

8.  A few colorful throw pillows and blankets can spruce up worn furniture.

9.  House plants bring the feeling of the outdoors in and add a boost of vibrancy to living areas.

10. Store away magazines, books, notepads and the clutter of everyday life in lidded natural grass baskets on lower shelves of coffee tables or in drawers.

Bathroom Staging Ideas

Bathroom Staging11.  Store away any kind of personal care items (toothbrushes, hairbrushes, etc.) out of view.

12.  Tidy up bathroom storage in linen closets, medicine chests and vanities by folding linens neatly and storing bathroom supplies in lidded stackable containers or baskets.

13.  Hang fresh towels and place fresh bath mats near the shower.

14.  Have a fresh bar/ container of hand soap available for guest use.

15.  Place a tropical, moisture-loving plant on the vanity or bathroom shelf to add a spa-like feel.

Bedroom Staging Ideas

Bedroom Staging16.  Make sure there is adequate lighting in the bedroom.  Turn on bedside lamps and open window treatments to let in sunlight.

17.  Ample closet storage is a huge selling point. Remove half of your clothes and shoes, packing them away into storage for your impending move.  This will give the feeling of plentiful storage space in your closets.

18.  Place mirrors across from windows to give the illusion of a larger room and to reflect daylight.

19.  Make the sleeping space look very restful with peaceful design elements. A few extra pillows, neatly folded blanket and small bouquet of flowers bedside give a sense of tranquility.

20.  Add a headboard.  This can bring a focal point to the room and make it feel like a fancy hotel.

Basement Staging Ideas

Basement Staging21.  Make sure there is adequate lighting.  Basements are typically dark.  Having a powerful warm light overhead light will give a good first impression when buyers enter.  

22.  Declutter! Anything that you can move into storage in preparation for your move is preferable, especially things you know you won’t need for a few months.  

23.  Create organized storage.  Put your remaining basement items into labeled, stackable bins or in storage containers on shelving.

24.  Highlight potential uses.  If you have a corner of your basement that is used as a workshop, highlight that usage by installing a cork board.  If an area is finished and used as a game room, leave one or two large game features such as a foosball table, but make sure that all else is cleaned up and stored away.

25.  If there are areas that are more livable and less utilitarian, play up that livability by adding some design elements such as area rugs, lamps and a cozy seat.

Yard / Porch Staging Ideas

Front Porch Staging26.  Whether it is through paint or nature, adding color to your yard can make a world of difference.  Here is our blog post about curb appeal through color. 

27.  Add a fresh layer of mulch to all garden beds to make them create a strong contrast with the yard.

28.  Spruce up your mailbox area and make sure that your street numbers are well-displayed since it is literally the first thing potential buyers will see.

29.  Make sure that your porch is clutter-free and clear of debris.

30.  Make sure that your door handle and keyed entry are clean and very functional.  Things that buyers touch make lasting impressions.

A staging consultation is part of our seller services at Mosaic Realty.  We would love to help you determine how to get the most from the sale of your home!

For more information on real estate in Asheville, please contact Mike Figura at  or call him anytime at (828) 337-8190.

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Curb Appeal: 4 Ways to Beautify Before Selling



Curb Appeal Color Selling Adding Color Can Lead Buyers to Your Door

Spring is a time of renewal and fresh starts.  If you are considering selling your house this year, spring is also the time to renew your home's facade and make it fresh for prospective buyers.   As inventory creeps up and listings are hitting the market, there are ways that you can utilize the color pallette to enhance your curb appeal.  Check out these 4 ways to harness the potential of the color wheel!


1. Freshen up the paint.

For an investment of around $40-$70, the cost of a gallon of no VOC paint, you can enliven key areas of your exterior that are likely to make lasting first impressions.  A lipstick red or patriot blue coat of paint on your front door can create a welcoming yet lively entrance for prospective buyers.  Repainting existing trim or deck rails also demonstrates a commitment to home maintenance that buyers appreciate.

  1. Touch up the yard.

Winter leaves your yard dull, lifeless and littered with plant debris.  Get the most of the first spring rains by laying down grass seed and straw to bring the green back to life.  Provide contrast to the green by spreading a thick layer of fresh, dark mulch.  For a pop of spring color, plants that can be planted in early spring for late spring color in the southeast include pansies, primrose, and colorful evergreen ornamental grasses. Curb appeal selling color

  1. Accessorize with colorful outdoor living accents.

Draw attention to the leisure opportunities in your yard with colorful accent pieces.  A hammock in a vibrant color that is made of durable fabric can highlight the house's atmosphere of relaxation.  Similarly, colorful adirondack chairs placed in a well-landscaped corner of the yard create a peaceful retreat that potential buyers will notice.

  1. Highlight the fixtures that make your house feel homey.

By adding large, colorful or shiny house numbers near your front door, you will make your home's address memorable to potential buyers.  Similarly, a mailbox is often the first structural detail that a homebuyer may notice when pulling up to your curb.  With a clean, colorful and distinctive mailbox  set in a tidy landscaped bed, you can begin to demonstrate the charm that your home has to offer.

For more information on real estate in Asheville, please contact Mike Figura at  or call him anytime at (828) 337-8190.

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